Thinking of marketing on mobile devices

There are around 1.75 billion smartphone users worldwide. Between now and 2017, mobile phone penetration will rise from 61.1% to 69.4% of the global population, according to an eMarketer report, “Worldwide Mobile Phone Users: H1 2014 Forecast and Comparative Estimates.” So how do you market your business to this burgeoning mobile user base? Here are […]